The flap about the usage of Instagram Bots is equal to “the UFO is in the town” flap. Every marketer and IG- user thinks it incumbent upon himself/herself to express their opinion about the ability to apply it on their promo campaign and its effectiveness and potential. That’s why I decided to take a glimpse at the under-the-hood of all Instagram Bots. Off we go!
But first of all, I’d like to mention that I’ve decided to analyze the bots which represent the services of automation for your marketing campaign on IG, not the bots which offer the purchase of fake likes and follows. The second ones are quite primitive and do not worth a thorough analysis of the pros and cons.
What’s Instagram Bots Functionality?
1. The Automated Following Feature
Some advanced IG bots do not offer to purchase a certain number of follows for a certain price but facilitate the process of liking other users’ accs. Why on Earth to do that? That’s one of the ways to catch the interest of your TA.
2. The Automated Unfollowing Feature
As you probably have noticed from your own experience that the people who have a lot of “followings” smell fishy. You start thinking that they use some dirty tricks to gain more Instagram followers, that’s why the option of unfollowing is critical for everyone who wants to attract ordinary people to your acc. You can unfollow only not mutual followings or all of them at one click.
3. The Automated Liking Feature
Another way to focus Instagrammers’ attention to your acc is to like their posts. The more you like, the better for you. When people see that someone likes their content, they will (not all of them, of course) like some of your posts as a gesture of thanks too. And if your profile intrigues somehow, they will follow you.
4. The Automated Direct Messaging Feature
That’s an immensely useful feature for every business on IG. Through that, you can send messages to your TA directly offering them your goods, or sending them some notifications about sales or some novelties. The researches proved that direct sale on IG is one of the most effective methods of running a business. In this case, IG bot can send all of them instead of you. So you won’t have to click one hundred times so you will save your thumb from callous.
5. The Automated Commenting Feature
Comment on the post of your TA with IG bot and forget about searching for TA and creating comments for every post. Really, of the best tools. It is also satisfactory for the drawing attention of potential new fans and maintaining good relationships with the old ones. Moreover, some bots can track all your incoming comments and delete the negative one. If you run a business acc, you will definitely find this feature useful.
6. The Automated Posting Feature
The option will come in handy for those who appreciate self-consistency. Advantageous for businesses and not less useful for bloggers or usual users. Using this feature, you receive a kind of time-sheet where you can point out the time of the posting. Thus, you don’t have to interrupt yourself for the sake of the next IG post.
7. Hashtag generator
An extra feature that stands apart. Why? Because usually, it’s free of charge. Instagram hashtag generator compiles a list of proper tags basing on a keyword, a photo or an URL address. It generates both the most popular tags and the niche one thanks to its AI algorithms. Time and patience saving feature.
Are they really advantageous for your promotion?
Well, you should understand that all those function worth use in a real-case scenario only in case of carefully set targeting. Automation tools like IG bots offer a package: targeting by hashtags, location, gender and so on + properly directed activity (all that I’ve mentioned above) + tracking statistics, and instagram hashtags as a requisite.
If the question of security is of great significance for you, remember that some of the bots have regard of the IG limits, so you don’t have to bother about blocks. Moreover, usually, such bots offer the use of proxy servers which can provide you additional safety and anonymity.
The next thing that everybody makes much of is time-management. If there are some tasks that could be delegated, should be delegated. Thus, you will have time for more urgent issues.
The only disadvantage of all bots is that people do not know how to use them right. Starting a new promo campaign, they have to clue what to do with all the functions and settings, and in the result, they see no effect and write hate posts.
So, it’s never late to learn something new. Brace yourself and go ahead!
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